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California Life Insurance - Los Angeles - San Francisco Bay Area

At Liberty Company Insurance Brokers we aim to be the insurance leaders you trust to protect your home, auto, business, and what truly matters most- your life.


Finding the right life insurance in Los Angeles can be confusing- and even a bit overwhelming at times. When shopping for the correct life insurance, it’s very easy to get lost amongst the terminology and coverage differences.

That’s exactly why we want to be more than just your insurance provider, we want to be your trusted California life insurance agent. By helping you navigate your way through one of the most crucial policy decisions you will ever have to make in your lifetime; we vow to secure you tailored life insurance in Los Angeles and throughout California.

Term life insurance, whole life insurance, universal life insurance, variable life insurance, survivorship insurance… the list and combinations seem endless. At Liberty Company Insurance Brokers we want to help you determine which California life insurance policy type is right for you! Our dedicated team of life insurance experts understands California’s markets and regulations, and can find the right plan- or mixture of options- that fit your individual needs.

Term Life Insurance Basics:

  • Coverage for a “term” or period of your life.
  • Lower premiums for higher coverage.
  • Rates can change after specific terms expire.
  • No equity – cannot be used as cash value.

Whole Life Insurance Basics:

  • Exactly like it says – permanent, not for a specific period.
  • Protection carries with you your whole life.
  • Can build equity and have cash value.
  • Higher premiums than term life, but can be more valuable in the long run.

    Term and Whole Life Combined:

    • Build lifelong base of whole live coverage.
    • Supplement specific times of your life with term insurance.

    When to choose term life?

    Most people choosing term life have a strategy for long term net worth. They need specific coverage for a period of their lives to protect debt, loved ones, and children. For a homeowner with children it may make more sense to have a term life policy that covers the mortgage and living requirements until their children are old enough to provide for themselves – in this case the term would expire around the time your children move out.

    When to choose whole life?

    Whole life can be used in the retirement years as cash assets. It can provide equity for loans and have fixed payments that do not increase with time. Often times whole life policies will pay dividends - although not always.

    With a variety of alternatives and policy possibilities it’s understandable that you may feel a bit anxious. But remember, life insurance is all about you, and you are certainly worth insuring!

    Give us a call and let one of our expert life insurance specialists get you started on the right path. Contact Liberty Company Insurance Brokers for more information about life insurance in Los Angeles !

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